In March, Team Chevy in Valparaiso is adding some fun to the car-buying experience by giving new car purchasers the chance to step into the ‘Blizzard of Dollars’ cash box and grab as much money as they can in 20 seconds.
“For everyone who buys a new car they get 20 seconds inside the cash machine to grab and round up as much cash as they can,” said Dave Brubaker from Team Chevy.
This is the first time that Team Chevy has brought in the Blizzard of Dollars cash box and given every new car buyer in the month of March the chance to grab for dollars.
“We did it to try and create some fun and excitement here in the showroom,” Brubaker said. “Some people don’t like buying cars and it’s a process. This is something fun for them to do while they’re going through that process.”
“This is the first time we’ve done it here but I’ve done it at other locations in the past, and this year we were able to get the machine from one of our sister-stores,” added Brubaker.
The money that customers are able to grab in the air-driven blizzard of bills is theirs to keep or could be put towards their new purchase.
“Right at the end of the deal, before they go into the finance office, we give them the opportunity to go into the cash machine and see how much they can win,” Brubaker added.
“They can use it towards their new car or it’s basically cash-in-hand. We’ve had people keep the money, put it towards their new car and we’ve also had some people who buy additional accessories with it.”
Spring is an important time for Team Chevy and, through incentives like the Blizzard of Dollars cash box, Brubaker is adding some fun to the busy car-buying season.
“This is typically one of the biggest months of the year,” Brubaker said. “We’re coming into the spring market and right after the Chicago Auto Show we usually come out with some pretty strong incentives. Right now we’ve got some great things going on with those incentives - some big rebates and 20% off through March 13th on three different models.”
“The Auto Show definitely creates a buzz and shortly after that is when people start coming out to check out all the new models,” added Brubaker.
And who wouldn’t love the chance to throw on some safety goggles, step into the cash blizzard and try and snatch as many bills as they can while the clock ticks down from 20?!
IIMM’s own Robert Tovar got the chance to step into the cash box and experience the Blizzard of Dollars for himself.
“It’s a lot harder than it looks!” said Tovar, who would’ve walked away with $89 if he had been the purchaser of a new car.
Stop by Team Chevy in Valparaiso today to check out all the great deals they can offer you and possibly get the chance to win some cash!
Team Chevy is located at: 1856 W. US 30, Valparaiso, IN, 46385, and you can visit their website at www.chevyon30.com!
1856 W. US 30, Valparaiso, IN 46385
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